Leverage Tech and Social Media (5/6/25)

Leverage Tech and Social Media, and Learn How to Earn Media Attention 

Solos and small firms don’t need massive budgets to run themselves. We’ll discuss a developed tech stack and how to strategically build your own. We’ll also look at how to obtain media attention, including video, audio and print media. Why create content when you can have a reporter or journalist do that for you? Finally, we explore how lawyers can strategically leverage social media to build their brand, attract ideal clients, and grow their practice. Finally, we’ll cover practical tips for content creation, platform selection, engagement strategies, and ethical considerations—empowering attorneys to turn online presence into real-world results. 

Topics and Speakers:
Build a Tech Stack for a Modern Virtual Law Firm
Mathew Kerbis, Subscription Attorney LLC; Co-Chair, CBA Solo/Small Firm Practitioners Committee 

Obtaining Media Attention Without a Budget
Charles A. Krugel, Charles A. Krugel, Labor & Employment Law on Behalf of Business; Co-Chair, CBA Solo/Small Firm Practitioners Committee 

Using Social Media to Grow Your Practice
John D. Risvold, The Collins Law Firm, P.C.; Vice-Chair, CBA Solo/Small Firm Practitioners Committee

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Live CBA Committee meetings and seminars will take place via Zoom webinar.  You will click on "view video" and be directly connected to the meeting/seminar on Zoom.  (You will not receive a Zoom link.)

You MUST have Zoom Desktop Client on your Mac or PC to view a live program. If using a mobile device, you must have the Zoom App (available in the App Store or Google Play).

System requirements for Mac & PC can be found here. System requirements for mobile devices can be here.  

Please note that audience members do not need video or audio access.  Audience members are able to submit questions via the chat or Q & A features of Zoom. 

Chat: Open in-meeting chat, allowing you to send chat messages to and send a message to the host, panelists, and attendees (if permitted). Question & Answer: Open the Q&A window, allowing you to ask questions to the host and panelists. They can either reply back to you via text in the Q&A window or answer your question live.