Building Your Brand: From Social Media to Networking (11/6/24)

In the ever-evolving landscape of legal services, the concept of personal branding has emerged as a crucial element for lawyers seeking to distinguish themselves in a crowded marketplace. Gone are the days when a law degree and a shingle were enough to build a thriving practice. Today's legal professionals must navigate a complex ecosystem where first impressions are often formed long before a potential client steps into an office. This new reality calls for a thoughtful, strategic approach to building one's professional identity – a process known as personal branding.

Speaker: Catherine Sanders Reach, Director of the Center for Practice Management, North Carolina Bar Association

image

Catherine Sanders Reach is Director for the Center for Practice Management at the North Carolina Bar Association. Formerly she was Director, Law Practice Management and Technology for the Chicago Bar Association and the Director at the American Bar Association's Legal Technology Resource Center. She was co-chair of ABA TECHSHOW 2020. She is co-editor of the 2023 ABA book Design Your Law Practice. Follow her on Twitter http://www.twitter.com/catheri...  or connect at www.linkedin.com/in/catheriner... 

To confirm you are ready to participate in an on demand webcast, please take the browser test here: http://eventcenter.commpartner...

Live CBA Committee meetings and seminars will take place via Zoom webinar.  You will click on "view video" and be directly connected to the meeting/seminar on Zoom.  (You will not receive a Zoom link.)

You MUST have Zoom Desktop Client on your Mac or PC to view a live program. If using a mobile device, you must have the Zoom App (available in the App Store or Google Play).

System requirements for Mac & PC can be found here. System requirements for mobile devices can be here.  

Please note that audience members do not need video or audio access.  Audience members are able to submit questions via the chat or Q & A features of Zoom. 

Chat: Open in-meeting chat, allowing you to send chat messages to and send a message to the host, panelists, and attendees (if permitted). Question & Answer: Open the Q&A window, allowing you to ask questions to the host and panelists. They can either reply back to you via text in the Q&A window or answer your question live. 

Key:

Complete
Failed
Available
Locked
Building Your Brand: From Social Media to Networking Recorded (11/6/24)
Open to view video.
Open to view video. To receive MCLE Credit for this program, you must: 1. Close the video window after you have completed the program, 2. Click on "Claim MCLE Credit," and 3. Click on the yellow "View/Claim Credit" box. You will need to provide your ARDC number to view/download/print your MCLE certificate. We would also appreciate your completing a program evaluation in the “Evaluation” section.
You must register to access.
Evaluation (1 speaker)
7 Questions
7 Questions
You must register to access.
Building Your Brand: From Social Media to Networking (On demand Webcast, 1.00 IL MCLE Credit)
Up to 1.00 CLE credits available  |  Certificate available
Up to 1.00 CLE credits available  |  Certificate available
You must register to access.