50 Marketing Tips in 60 Minutes — Plus an Expert Panel (6/26/25)

This is a hybrid event with an in-person and a webinar option. Please select the appropriate button when registering if you plan to attend in-person. Event will take place at the Chicago Bar Association (321 S. Plymouth Court, Chicago, IL 60604).

This program will provide lawyers with legal marketing strategies that actually work! First, law firm marketing expert, Ross Fishman, will share 50 high-impact marketing and business development strategies in 60 minutes (1 tip per minute!) that you can start using immediately. His rapid-fire collection of real-world techniques to help you attract better clients, grow your practice, and stand out in today’s noisy, competitive legal market. He will cover:
• Personal Branding that Works 
• LinkedIn That Lands Clients     
• Blog Posts & Client Alerts That Bring Business
• Niche Marketing Mastery          
• AI & ChatGPT for Lawyers         
• Websites that Win Clients        
• Networking, Referrals, and Online Visibility     
• PR & Testimonials That Actually Work

Then, Ross will be joined by a panel of lawyers from a variety of practice areas who will discuss Ross’ tips, along with other marketing strategies that work best for them, and which have yielded tangible results in bringing in business.
 
Panelists:
Aurora Austriaco, Shareholder, Valentine Austriaco & Bueschel, P.C.
Ross Fishman, JD, CEO, Fishman Marketing, Inc.
Ray J. Koenig III, Member, Clark Hill

Moderator: 
John Sciaccotta, 2024-2025 CBA President & Member, Aronberg Goldgehn Davis & Garmisa

To confirm you are ready to participate in an on demand webcast, please take the browser test here: http://eventcenter.commpartner...

Live CBA Committee meetings and seminars will take place via Zoom webinar.  You will click on "view video" and be directly connected to the meeting/seminar on Zoom.  (You will not receive a Zoom link.)

You MUST have Zoom Desktop Client on your Mac or PC to view a live program. If using a mobile device, you must have the Zoom App (available in the App Store or Google Play).

System requirements for Mac & PC can be found here. System requirements for mobile devices can be here.  

Please note that audience members do not need video or audio access.  Audience members are able to submit questions via the chat or Q & A features of Zoom. 

Chat: Open in-meeting chat, allowing you to send chat messages to and send a message to the host, panelists, and attendees (if permitted). Question & Answer: Open the Q&A window, allowing you to ask questions to the host and panelists. They can either reply back to you via text in the Q&A window or answer your question live.